‘Mother of all Tomatoes’ campaign promotes harvest
February 5, 2015
Santa Isabel-based fresh produce distributor Caribbean Produce Exchange recently launched a new marketing campaign under the “The Mother of All Tomatoes” slogan to promote and support the local tomato harvest produced by the Gargiulo Puerto Rico farm, which is a partner in the effort, said Gualberto Rodríguez III, president of CPE.
chat_bubble0 Comment
visibility3724 Views
‘I love Puerto Rico tomatoes’ campaign takes SME win
October 27, 2014
Integrated communications campaign “I Love Puerto Rico Tomatoes” promoting the local tomato harvest for 2014, received top awards by the Puerto Rico Sales and Marketing Association during the recently held annual Marketing Excellence Awards Summit.
chat_bubble0 Comment
visibility2806 Views
Walmart ‘tells its story’ in new institutional ad campaign
October 8, 2014
Walmart Puerto Rico announced the launch of a campaign in which partners, suppliers, manufacturing, agribusiness representatives and nonprofit entities take part in relating the the “positive impact that the presence of this company on the island has had on their lives and their businesses.”
chat_bubble1 Comment
visibility3303 Views
Puerto Rico’s ad industry expands, hiring in digital
July 3, 2014
Midway through 2014, it may be too early yet to say for sure whether Puerto Rico's advertising industry will grow, stay flat or lose ground this year but one thing is sure: even in these difficult economic times for the island, some agencies are growing and clients continue to advertise.
chat_bubble0 Comment
visibility3774 Views
Puerto Rico Tourism Co. looks to promote local activity
June 6, 2014
The Puerto Rico Tourism Co. unveiled Thursday its “Five Star Vacations” campaign, aimed at encouraging local tourism on the island to help stimulate economic activity.
chat_bubble2 Comments
visibility3403 Views
Popular gives clients free ads through new campaign
April 9, 2014
Popular Inc. announced Tuesday a new institutional campaign offering clients who use its Mi Banco services the chance to promote their businesses or entities for free through several outlets, bank officials said.
chat_bubble0 Comment
visibility2486 Views
Meet Puerto Rico unveils ‘Escape the meeting blah!’ pitch
April 2, 2014
In a bid to usher in Spring, Meet Puerto Rico has launched its new “Escape the Meeting Blah!” campaign, which rewards meeting and incentive industry planners for booking groups at member hotels and resorts in Puerto Rico between April 1 and May 30, 2014.
chat_bubble0 Comment
visibility2903 Views
USVI launches travelers ‘Don’t Pack a Pest’ campaign
February 26, 2014
U.S. Customs and Border Protection, U.S. Department of Agriculture, and the Florida Department of Agriculture and Consumer Services, joined in announcing Tuesday the implementation of the international Travelers Don’t Pack a Pest outreach program, a multi-agency initiative. The announcement was made at the Cyril E. King Airport in the U.S. Virgin Islands.
chat_bubble0 Comment
visibility2292 Views
Doral Bank launches ‘Naricitas de Amor’ campaign
February 20, 2014
In its ongoing commitment to invest in cancer treatment awareness in Puerto Rico, Doral Bank launched Wednesday “Naricitas de Amor,” a new campaign to benefit the Pediatric Cancer wing of the Antonio Ortiz Children’s Hospital.
chat_bubble0 Comment
visibility2978 Views
Santa Isabel tomato producer launches promo campaign
February 12, 2014
Fresh produce distributor Caribbean Produce Exchange announced this week the statt of a new integrated marketing campaign to promote and support the 2014 tomato crop, while educating consumers on the health benefits and versatility of the fruit.
chat_bubble0 Comment
visibility3567 Views
Meet Puerto Rico launches new branding campaign
January 29, 2014
Meet Puerto Rico, the organization responsible for marketing and selling Puerto Rico to the meetings and conventions market, launched its new branding and image campaign Tuesday, with the slogan “On a tropical island. In the Caribbean.”
chat_bubble0 Comment
visibility3968 Views
Bankers Assoc. helps educate on keeping holiday budget
December 10, 2013
The Puerto Rico Bankers Association recently launched the third edition of its holiday season educational campaign “This Christmas Season: Enjoy. Share. Save” campaign, through which it seeks to provide consumer advice on how to maximize financial resources during the holiday shopping season, while helping them avoid an excessive level of debt.
chat_bubble0 Comment
visibility3299 Views
‘Think. Act. Live Safely’ campaign to prevent accidents
November 20, 2013
The Compulsory Insurance Joint Underwriters Association this week launched a campaign to generate awareness among citizens about driving safely during the Christmas season through the “Safety on the road is in you. Think. Act. Live Safely" slogan.
chat_bubble0 Comment
visibility2951 Views
Puerto Rico Treasury steps up efforts against tax evasion
November 14, 2013
The Puerto Rico Treasury Department has referred three tax evasion cases to the Justice Department against corporations who failed to pay more than $3.6 million, Treasury Secretary Melba Acosta said Wednesday.
chat_bubble0 Comment
visibility4313 Views
‘EveryoneOn’ digital literacy campaign on in Puerto Rico
November 13, 2013
The Puerto Rico Broadband Taskforce announced Tuesday the local launch of “EveryoneOn,” a national public service campaign aimed at promoting digital literacy skills and the importance of being connected online as a means of social, educational and economical development.
chat_bubble0 Comment
visibility5583 Views
Loading stock data...
Brought to you by
A Dow Jones/Factiva content provider since 2014
Subscribe to our Dollars & Sense podcast!
NIMB ON SOCIAL MEDIA