For three days, agency CEOs from around the world analyzed trends in communication and public relations, and shared good practices, among other activities. #NewsismyBusiness
A special recognition to a local Eaton employee is also featured. #NewsismyBusiness
This edition of Climbing the Corporate Ladder highlights executive appointments in the fields of advertising and retail in Puerto Rico. #NewsismyBusiness
This edition of Climbing the Corporate Ladder includes executive appointments in a cross-section of industries in Puerto Rico, from technology to insurance.
As part of its 50th anniversary celebration, San Juan-based advertising agency Lopito, Ileana & Howie, announced the appointment of its new general manager, experienced publicist Alexandra “Alexa” Caraballo, who has also been a partner since 2018. The veteran publicist assumes her new executive role to which she brings more than 25 years of experience working […]
An analysis of Puerto Rican consumer behavior one year into the COVID-19-mandated lockdown began shows that 35% are doing online shopping, 14% are not wearing makeup, and 44% use discount coupons once a week, according to research released by communications firm Lopito, Ileana & Howie Inc. Furthermore, Puerto Rico consumers confirmed a 44% increase in […]
As part of its philanthropic mission and seeking to reflect the ideals that represented Efraín “Lopito” López, one of the founders of Lopito, Ileana & Howie, the Lopito Fund recently donated $10,000 to the CREARTE Foundation for the El Arte Grabado project. The goal is to promote the development of artistic sensibility in young adolescents […]
Advertising agency Lopito, Ileana and Howie competed against global advertising agencies and won first place in the New York Film Festival 2019 competition, the agency announced. The agency won in the Film Craft category with the “We Have to Talk” campaign for client Queerfest and was finalist in the Branded Content/Entertainment category with the “Food […]
Framed in a creative vibe and in the company of clients, employees, artists and advertising industry executives, agency Lopito, Ileana & Howie recently opened its remodeled workspace, marking 42 years in business.
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