Twenty-six students of the Sacred Heart University’s public relations program recently become the first college members of the Puerto Rico Chapter of the Public Relations Students Society of America (PRSSA), the main organization that groups students who aspire to work as professional public relations practitioners and strategic communicators. “We’re proud to have the first group […]
Argüelles, who spent 32 years working as a public relations executive in Puerto Rico, decided to phase out of that profession and shift into something completely different and in an entirely new place.
The theme recognizes the value of reputation management, the influence achieved between its audience and communication based on credibility, and transparency have for a company and/or brand.
Global communications agency Burson Cohn & Wolfe unveiled its new brand identity, corporate website and suite of social media channels to reflect the merger of the two agencies.
In the face of the new reality Puerto Rico is facing, the Puerto Rico Public Relations Professionals Assocition will hold its annual convention, "A new reality. A new beginning," Jan. 26-27, at the San Juan Marriott Resort & Stellaris Casino in San Juan.
Old school, traditional public relations practices are dead, and have been for sometime now.
Full service public relations and digital marketing communications firm The Big Think Group has been appointed the Puerto Rico partner of the PRConsultants Group, considered North America’s “leading public relations professionals,” the local agency announced Sunday.
Puerto Rican executives were named recently to positions within the public relations, technology, hospitality and insurance industries.
Global public relations and communications firm Burson-Marsteller announced Monday it is taking the opportunity of its 60th anniversary to launch a new global positioning under the title of “Burson-Marsteller, Being More,” an expression of the firm’s ambition to be the leading ideas-driven, results-oriented communications firm in the world alongside its long-standing commitment to evidence-based communications.
As part of the 25th anniversary celebration of the Excel Awards, the Public Relations Professionals Association (ARPPR) recognized the work performed by public relations practitioners during 2012-2013, during an event held in Dorado over the weekend.
The Holmes Report has named global public relations firm Burson-Marsteller the “2013 Latin American Agency of the Year.” This recognition comes to the firm after a year of growth and award-winning work in the Latin American region. The Holmes Report will present the award at its annual SABRE Awards Dinner on May 7 in New York City.
The Twitter social network is abuzz with Puerto Rican members who use it well and often.
Public affairs and digital marketing services agency Burson-Marsteller announced Tuesday the appointment of Lynnette Teissonniere as market leader for its operation in Puerto Rico. Teissonniere will be based in San Juan and will report to Ramiro E. Prudencio, president of Burson-Marsteller Latin America.
It really, really unnerves me whenever a journalist or talk show host — especially on the radio — while criticizing or making fun of a politician’s discourse, event or photograph in the news media, almost always identifies the action as a “public relations gimmick” or “public relations stunt.”
The Puerto Rico Association of Public Relations Professionals will be hosting its 23rd anual convention this weekend, Oct. 7-8, with an agenda full of a wide range of lectures and panels that includes more than 20 speakers who will discuss trends and technological and social changes that are playing into current communication efforts.
NIMB ON SOCIAL MEDIA