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“This will be a great opportunity to learn from an international expert in gamification, who will share the advantages of applying this method to develop skills and strengthen organizational culture,” said workshop organizer Suannette Vidal-Febus.
Widely adopted by global organizations such as Google, NASA and Coca-Cola, Lego Serious Play encourages participants to “think with their hands” by building ideas, expressing emotions and co-creating strategies.
From left: María Cintrón and Kiaritza Ruiz, co-founders of The Digital Chameleon, promote the event on a local television show.